Key Points
Study in the living laboratory for hospitality and tourism management known as Paris. The program will give you an advanced understanding of the hospitality and tourism industry from a managerial perspective. You will have solid analytical foundations in all areas related to hospitality and tourism and be able to deepen your knowledge in specific areas during electives.
MBA in Marketing, Glion Institute of Higher Education
MAS Hospitality Management, Les Roches-Gruyere University of Applied Sciences
Nuno Santos is a marketing and management professional specialized in the hospitality and tourism industry. After living for in Switzerland, Portugal and Thailand he has developed projects in various industries and trained hundreds of young professionals in the areas of management, strategy, and marketing. An educator with a strong focus on active learning, gamification and collaboration.
The program will take students from the recruitment of different categories of staff to implementing ethics and corporate social responsibility in their decision-making process enabling them to truly understand the nature of management in the tourism and hospitality industry. A big part of the learning comes from workplace experiences, the exposure to industry leaders and study tours. It also emphasizes strategic issues that arise in the sector, through marketing, finance, and other core business principles.
Key Points:
- Emphasis on management and leadership
- Cross-discipline integration modules
- Classroom debate, discussion with other experienced professionals
- Electives with associated business consulting projects
Begin your journey with us. Get a global perspective of the hospitality and tourism industry as you learn about the different aspects of hotel, food and travel operations. You'll have the capacity to be involved in more analytical and strategic perspectives of the industries and gain insights into the issues affecting hospitality and tourism.
- Marketing Management
- Strategic Management
- International Business
- Human Resources Management
- Financial Management
- Digital Business
- Hospitality Actors & Markets
- Corporate Meetings
- Trends & Innovations in Food
- Strategy in Hospitality Markets
- Human Ressources in Hospitality Industry
- Forecasting & Budgeting in Hotels
- Marketing in Hospitality Industry
- Hotel Distribution Tools
- Hotel Distribution Case Study
- Hospitality & Food Business Game
- F&B Cost Control
- Hospitality Uniform System of Accounts
- Understanding today and tomorrow pricing in tourism
- Leveraging design for a better growth
- Purchasing Management: the difference between success and failure in business strategy
- Information Design
- History of Cinema
- Advanced Productivity Digital Tools
- Career Management
- Leadership & Management Seminar
Ethics and Leadership Skills
Be a capable, innovative leader who can navigate increasingly complex environments while advancing the unique role of arts and culture in making a difference in communities. Develop greater confidence in your capabilities and learn how to foster effective teamwork.
Some of the Leadership & Professional Seminars included in the program:
- Advanced Productivity Digital Tools
- Career Management
- Leadership & Management Seminar
Global Awareness and Immersion Skills
Students enjoy many behind the scenes tours and discussions at some of Paris and Europe’s largest hospitality and tourism companies including hotels, international tour operators, private resorts and conference centers. Through these business immersion visits students develop a wealth of vital business skills beyond the classroom.
Decision Making Skills
Students are guided through a number of experiential, focused and participatory exercises to become job-ready upon graduation. Beyond learning the operational functions of key hospitality and tourism divisions, students will also take various modules on decision-making and teamwork, among others.
Employability is a key value. Your options are endless.
After mastering the intricacies of the Hospitality and Tourism industry, you can expect to begin a career anywhere in the world. Graduates may move into management positions in a wide selection of fields including:
- Airlines
- Casinos
- Clubs
- Convention & event organizations
- Cruise lines
- Cultural attractions
- Destination marketing & tourism organizations
- Government tourism bodies
- Hotels & resorts
