The Digital Product Manager specialization in detail
This specialization explores digital product management, combining innovation, technology, and strategy to meet the needs of businesses in a constantly evolving environment.
Courses for the Digital Product Manager specialization are taught 50% by Paris School of Business and 50% by ESIEA, a prestigious engineering school founded in 1958 specializing in computer and digital sciences.
The program is taught in French and offered as a work-study program.
The program's accreditations
What official recognition does the Bachelor Tech for Management have?
The degree awarded through the Tech for Management is a three-year program accredited by the French Ministry of Higher Education and Research and confers the national Master's degree (Master's level, Bac+3 – EQF Level 76). The program also benefits from the School's triple international accreditation: EQUIS, AACSB, and AMBA.
*Awarded by ESGCV – Paris School of Business, 312m, Level 6, registered in the RNCP under number 41051 by decision of the Director General of France Compétences dated 15/07/2025
Learn more about the RNCP qualification - Bachelor Tech for Management
Why choose the Digital Product Manager specialization?
Master the Digital Product Lifecycle
The specialisation covers every stage of digital product development, from identifying user needs and defining a product vision to design, launch, and continuous improvement.
Students learn how to turn ideas into relevant digital solutions while balancing business goals, user expectations, and technical constraints.
Build Skills Through Real Projects
Students apply their knowledge through practical projects, case studies, and challenges inspired by real business needs and today’s digital environment.
They develop the strategic, analytical, and collaborative skills required for careers such as Product Owner, Product Manager, or Solution Manager.
Combine Technology and Management
Through courses in product management, digital strategy, UX, data, and project management, students develop a profile that connects business and technology.
They gain the skills to coordinate multidisciplinary teams, make informed decisions, and successfully manage innovative digital projects.
“Companies thrive at the intersection of technology and management. Over three years, this programme prepares students to drive innovation through three specialisations: Digital Product Management, Data Analytics & AI, and Cybersecurity. Combining technical expertise, management skills and an international outlook, students learn through hands-on projects and industry partnerships.”
Xavier MENAUD
Head of the Bachelor program
+20 000
alumni
Part of the Paris School of Business Network
The Data Cybersecurity Specialization Program (2026/27)
The total number of teaching hours is 539 hours.
- Product Management
- Product Strategy
- Product Vision and Roadmap
- Effective Communication for Leaders
- Design Thinking
- Corporate Finance
- Enterprise Architecture
- Digital Marketing
- Knowledge Management and Innovation
- Business Process Management
- Agile Methodology: Scrum Master/Product Owner
- UX/UI: User Experience and User Interface
- Generative AI
- Machine Learning
- Principles and Architecture of Information Systems
- IT Service Management
- Big Data & Data Visualization
- Cloud Computing
- CRM Salesforce Workshop
- Low Code/No Code
- Digital Transformation
Work-Study within the Digital Product Manager specialization
To support students in securing a work-study placement, a dedicated career advisor provides personalized guidance, reviews and approves their CV, and assists them throughout the application process to help them find a host company.
*Work-Study is only available for French students. International students will instead be submitted to an intership
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What to do after the Digital Product Manager specialization?
Continuation of studies
Graduates may also opt to continue their studies by choosing to take a Master of Science or our Master’s program.
The Master Program
The Master’s period of study lasts two years and can be accessed via the parallel admissions procedure. It is available with 14 specializations, 13 of which are carried out in work-study mode over two years.
Master of Science
The MSc provides the opportunity to obtain a dual managerial and technical skillset with a view to an international career. The school offers an array of MSc specializations.
Professional integration
Following successful completion of the Bachelor Digital Product Manager specialization, graduates can aspire to a wide range of positions, such as the following:
- Project Manager
- Scrum Master
- Program Director
- Product Manager
- Sales Manager
How to join the Digital Product Manager specialization?
The admission process for the Paris School of Business International Bachelor's degree consists of an application review, an English language test, and an individual interview. Applications are submitted directly through Paris School of Business.
1.
Apply
Download and send us our application form or apply with our online application
2.
Application Review
The Paris School of Business admissions committee carefully reviews your application.
3.
Individual Interview
You will attend a motivation interview either in person or remotely to validate your admission.
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Paris School of Business processes the collected data in order to manage your requests for information and support you in your orientation. We inform you that Paris School of Business uses your data for marketing purposes to personalize and adapt its service offers to your needs and to establish statistics and marketing profile models. By providing your contact details, you agree to be contacted by our advisers from Monday to Friday from 9:30 to 19:00. Your data will be kept for a period of 3 years; to learn more about the management of your personal data and to exercise your rights, please consult the school's data protection policy or send an email to the data protection officer of the school of your choice. Data protection policy