Master in Business Engineering in detail
In a business environment where companies must enter new markets and strengthen sales performance, this specialization prepares professionals to identify client needs, design high-value solutions, and drive business development.
Students build expertise in marketing, sales, negotiation, project management, finance, and customer relationship management.
They prepare for strategic roles where analysis, consulting, and commercial development directly support revenue growth, market expansion, and long-term business performance.
The program's accreditations
Rankings of our Program
Our Master in Management is featured in the following rankings:
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What official recognition does the Master of Management have?
The Master's degree awarded through the Grande École Programme (PGE) is a two-year program accredited by the French Ministry of Higher Education and Research and confers the national Master's degree (Master's level, Bac+5 – EQF Level 7*). The program also benefits from the School's triple international accreditation: EQUIS, AACSB, and AMBA.
*« Diplôme du Programme Grande École (PGE) » awarded by Paris School of Business, Level 7 (NSF 313), registered in the RNCP under number 42389 by decision of the Director General of France Compétences dated 05/03/2026.
Learn more about the RNCP qualification - Master in Management
Why choose the Master in Business Engineering?
Master Sales, Negotiation, and Customer Relationships
The program develops the essential skills required to understand customer needs, lead successful negotiations, and build long-term business relationships.
Courses in CRM, consumer psychology, and customer experience prepare students to manage complex sales cycles and deliver high-value commercial solutions.
Build High-Performing Sales Strategies
Students learn how to analyze markets, identify new business opportunities, and develop action plans aligned with company objectives.
They gain a comprehensive understanding of sales performance, from marketing strategy and business development to sales management.
Drive Business and Sales Transformation
The program addresses key developments in modern commerce, including point-of-sale digitalization, phygital strategies, Sales Intelligence, data-driven marketing, and evolving customer behaviors.
Students learn how to use these tools to improve decision-making, optimize sales performance, and accelerate business growth.
"Today’s business development roles require professionals to listen, analyze, persuade, and build lasting relationships based on trust. This specialization enables you to develop a strategic approach to sales and practical skills that can be applied immediately to support business growth."
Ons BELAID
Head of Specialization
+20 000
alumni
Part of the Paris School of Business Network
Master in Business Engineering Program (2026/27)
The total number of teaching hours is 511 hours in the 4th year and 504 hours in the 5th year.
1st Year
- International Development Strategy
- Contemporary Economic Issues
- Management & Leadership
- Finance for Managers
- Marketing Management: Integrated Communication
- Corporate Law
- Elective Course
- Consumer Psychology and Sociology
- Quantitative Research Methods
- Qualitative Research Methods
- Point-of-Sale Digitalization and Phygital Strategies
- B2B Customer Insights
- Supply Chain and Procurement
- Sales Techniques and Business Negotiation
- English as a First Foreign Language
2nd Year
- Services Marketing
- Pricing Strategy, Brand Strategy, and Revenue Management
- Category Management and Trade Marketing
- Crisis Communication
- Design Thinking and Sales Storytelling
- Sales Forecasting
- Financial Diagnosis
- Customer Relationship Strategies and Tools
- Sales Intelligence and Commercial Decision-Making
- English as a First Foreign Language
- Sales Force Management
- Recruitment Techniques and Employment Law
- Merchandising and Customer Experience
- Excel and Data Science Applied to Marketing
- Governance and Commerce in the Social and Solidarity Economy
- Interdisciplinary Expert Track
- Professional Development
- Overall Business Management
Work-Study within the Master in Business Engineering
The work-study schedule is 2 days in class / 3 days in the company.
To support students in securing a work-study placement, a dedicated career advisor provides personalized guidance, reviews and approves their CV, and assists them throughout the application process to help them find a host company.
*Work-Study is only available for French students. International students will instead be submitted to an intership
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What to do after the Master in Business Engineering?
Professional integration
Following successful completion of the Business Engineering specialization, graduates can aspire to a wide range of positions, such as the following:
- Head of Sales
- Commercial Manager
- Commercial Engineer
- Head of Sector
- Business Developer
The school does not offer any track beyond graduation from this program.
How to join the Master in Business Engineering?
The admission process for the Paris School of Business Master in Management's degree consists of an application review, an English language test, and an individual interview. Applications are submitted directly through Paris School of Business, outside the Mon Master platform.
1.
Apply
Download and send us our application form or apply with our online application
2.
Application Review
The Paris School of Business admissions committee carefully reviews your application.
3.
Individual Interview
You will attend a motivation interview either in person or remotely to validate your admission.
Our Other Master in Management Specializations
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Paris School of Business processes the collected data in order to manage your requests for information and support you in your orientation. We inform you that Paris School of Business uses your data for marketing purposes to personalize and adapt its service offers to your needs and to establish statistics and marketing profile models. By providing your contact details, you agree to be contacted by our advisers from Monday to Friday from 9:30 to 19:00. Your data will be kept for a period of 3 years; to learn more about the management of your personal data and to exercise your rights, please consult the school's data protection policy or send an email to the data protection officer of the school of your choice. Data protection policy
Paris School of Business processes the collected data in order to manage your requests for information and support you in your orientation. We inform you that Paris School of Business uses your data for marketing purposes to personalize and adapt its service offers to your needs and to establish statistics and marketing profile models. By providing your contact details, you agree to be contacted by our advisers from Monday to Friday from 9:30 to 19:00. Your data will be kept for a period of 3 years; to learn more about the management of your personal data and to exercise your rights, please consult the school's data protection policy or send an email to the data protection officer of the school of your choice. Data protection policy